Caniggia: 20 Years On

A collection of design assets created to support a documentary marking the 20th anniversary of Claudio Caniggia’s iconic signing for Dundee Football Club.

The project celebrated a memorable moment in the club’s history, with the visual assets designed to capture the significance and nostalgia surrounding Caniggia’s time at Dundee.

Documentary advert

  • Design for video intro for the exclusive documentary exploring the signing of Claudio Caniggia at Dundee FC which lit up Dundee 20 years ago.

  • Working closely with the brand team and the head of video, I came up with a design style which was used across all assets to create excitement around the launch of the new documentary.

  • The documentary was a great success, creating a new revenue opportunity for DC Thomson through a paid-access model.

    Subscribers were able to access the documentary for a set fee, providing audiences with exclusive content while opening up a new commercial revenue stream for the business.

    Print and digital design consisted of:

    • Logo design

    • Newspaper advertising

    • Social media assets

    • News brand web assets

    • After Effects intro for documentary

    • Lower third design

    • Map video graphics