VOWS Awards 2019

The Scottish VOWS Awards recognises companies within the Scottish wedding industry which deliver customer service of the highest standard.

Founded in 2005, they provide an impartial platform to distinguish and reward those suppliers who consistently put their clients at the heart of their business.

I was tasked with the job of creating all design collateral for the event which was held in 2019.

  • I was tasked with creating the full suite of design collateral for the event, held in 2019 at the DoubleTree by Hilton in central Glasgow.

  • The VOWS Awards 2019 marked the 15th anniversary of the event, providing an opportunity to refresh the existing visual identity and introduce a distinctive anniversary theme.

    The diamond, traditionally associated with the 15th wedding anniversary, became the central visual device for the new identity. I created the anniversary logo by carefully arranging individual diamond shapes by hand, building a distinctive and celebratory mark.

    Custom typography was then developed to complement the logo and create a cohesive anniversary lockup. The new visual identity was applied consistently across the full range of event materials, from pre-event promotional assets through to the on-the-night experience.

  • The event was a great success, with the new visual identity brought to life across a comprehensive range of print, digital and on-the-night event materials.

    The project included:

    • Pre-event advertising across print and digital

    • Table plans and table numbers

    • Event programme

    • Social media advertising and graphics

    • Award certificates

    • Pop-up displays

    • On-screen videos and presentations

    • Trophy design

    • Web assets

    • Sponsor boards

    Together, these assets created a cohesive visual experience from the initial promotion through to the event itself, helping to establish a polished and memorable 15th anniversary celebration.