WAVE FM Branding

  • WAVE FM - formerly known as Dundee’s Wave 102 - was restructured when DC Thomson bought the radio company, giving the team the opportunity to rebrand the station for the launch of the new fresh look.

  • The team worked together to create a brand library which enabled us to create a variety of work over print and digital platforms.

    Rebrand consisted of:

    • Logo design

    • Photoshoot and video with presenters
      Video and advert creation for new launch

    • Media pack design

    • In paper advertising across news brands

    • Social media advertising